David Beckham was spotted cruising Beverly Hills with his three sons in his all-new, already fully customized Rolls-Royce Phantom Drophead.The Drophead rolls on custom-built 24-inch Savini Forged wheels, color-matched exterior trim and Beckham’s “23” embroidered onto the seats. Redefining “bespoke”, Beckham gives the Drophead a more aggressive, yet elegant look.

In 2004, Rolls-Royce unveiled its 100EX, an experimental drophead built to celebrate 100 years of the brand. In its two world tours, the 100EX received positive feedback from customers, and in 2005 the brand announced that a production version would be available by 2007.

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