Iran Khodro Co. (IKC), Iran’s leading carmaker, is among the 27 world carmakers participating in Kiev’s Automotive Show 2008.

The company is showcasing its latest model of Samand, named Soren, in the exhibition, which is currently being held in the Ukrainian capital, Kiev.

Samand gets a new facelift under the name of Soren. The new model is equipped with the world’s latest technologies in the field, including an electronic warning system, the air bag with a host of other safety features, advanced safety belts with protection devices and telescopic steering wheels.

The safety equipment installed in Samand’s Soren model is expected to reduce lethal collision injuries by up to 25 percent.

At the event’s opening ceremony, the Islamic Republic’s ambassador to Ukraine visited Iran-made vehicles presented in the exhibition.

Given the high quality of Samand automobiles and their safety as well as their after-sale services, they have struck a chord with the Ukrainian drivers, IRIB News reported the IKC sales representative at the exhibition as saying.

The Kiev Automotive Show, which is to run from May 26 to June 1, has established itself firmly in the fair calendar of the region and is set to remain the most important fair for the Ukrainian market in the future.

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